about crystal mountain

who we are & where we're going

OUR MISSION

Be the stage for the exceptional experiences that connect people with self, others, nature and ideas.

OUR VISION

Become nationally-recognized as a year-round community that celebrates healthy lifestyles, is guided by enduring design principles, and is committed to responsible stewardship of our natural, human and economic resources.

OUR VALUES

People and the Environment: Our greatest assets that we pledge to respect, serve and sustain.
Quality: Part of our DNA that permeates every decision we make.
Safety: Job One -- Being vigilant to make this a safe place to live, work, learn and play.
Collaboration and Partnerships: This is how we do things because it creates the highest value over time.
Profit: Earn through sustainable and responsible use of our resources.
Fun: It's the magic in our business.

We are dedicated to the guests we serve, the employees we trust, the community we support, and the shareholders and property owners we value.

History

What is now recognized among North America’s premier family destinations by the likes of Conde Nast Traveler and Fodor’s Travel began with a dedicated group of neighbors from Benzie County simply looking for a place to ski. It is that spirit which has sustained Crystal Mountain for over 60 years and will see it endure in the decades ahead. Read more about the History of Crystal Mountain »

Environmental Commitment

Respect, serve and sustain our people and the environment. This is the first among Crystal Mountain's core values. Learn about our Environmental Practices »